About Thece

Thece is an Ad Tech company that connects brands to the Game Viewing Audience (GVA) through our proprietary Livestream Ad Network™ — exclusive relationships and direct access to the broadcast of top Esports Orgs, Tournament Organizers and mid-tier influencers. 

The GVA comprises the approximate 1.2 billion Gaming livestream watchers who regularly tune in to watch their favorite gaming influencer livestream on the most popular streaming platforms: Twitch, YouTube, Facebook, etc. The best way to think about the Game Viewing Audience is if you could have a mashup of MTV and ESPN from their peak in the 90s.

Influencers, on average, livestream 5 days per week for 3.5 hours per stream. The audience is global, young (74% 18-34 year olds), have disposable income (54% earn over $75,000 per year) and hard to reach elsewhere!

IAB Esports & Gaming Board

Thece is a proud founding member of the IAB Esports and Gaming Board. Thece joined the pre-eminent board to help guide the Educational process necessary for Brands and Agencies to understand the power of Livestreaming and the dynamics of the Game Viewing Audience. We are an active participant helping shape the future of media in Esports and Gaming.

Zachary Rozga

Chief Executive Officer

Founder and CEO, Past Executive Experience Raised over $10MM in Capital

Ian Owen-Ward

Chief Revenue Officer

26 years of digital media sales.
Over $250MM in Sales Experience

Dan Tamkin

Art Director

15+ years of design and marketing experience in IT, manufacturing, and services industries

Larry Goodman

Larry Goodman

Chief Executive Officer of Newfound Frontiers, LLC and Former President of Operations at Turner Broadcasting and President of Sales and Marketing at CNN

Katherine Hays

Katherine Hays

CEO and Co-Founder of Vivoom, Inc.; CEO of GenArts, Inc. (acquired by Boris FX); co-founder and COO of in-game advertising company Massive, Inc. (acquired by Microsoft) and author of a dozen technical patents.

Phil Cowdell

CEO of Mediaplus Americas and Former Global President Client Services GroupM and Chief Executive Officer of Mediacom North America

Theo Ianuly

Chief Operating Officer of IANULY Talent Accelerators and former Founding Partner of Gist Lab

Matthew Wood

Matthew Wood

Executive Vice President at pubGENIUS and former Senior Management roles at Microsoft aQuantive, Publicis, AvenueA/Razorfish